fASIlitate is an exclusive four-day hosted buyer event for distributors who sell $1 million or more of promotional products each year. The unique format is designed to foster new relationships with high-level professionals using a combination of private, one-on-one meetings with four and five star suppliers and informal networking.
Distributors are eligible to attend once every two years at zero cost. fASIlitate will cover coach round-trip airfares, all accommodations, meals and drinks for the duration of the event.
View fASIlitate Highlights Safety ProtocolsSuppliers and distributors will be arriving on Monday.
Please check in at the ASI fASIlitate Registration Desk located in the lobby of the hotel between noon and 5:00 p.m. You will receive any updates, schedule changes or additional information regarding fASIlitate at that time. Every participant must be pre-registered as fASIlitate is an invitation-only event.
We will provide details on check-in and transportation from the host airport(s) to the hotel 2 weeks prior to the event.
A welcome reception will take place in the evening at the hotel.
Attendance is mandatory for all participants at all meetings and meals. Please do not make any alternative plans.
Breakfast will be served from 7:00 a.m.-8:00 a.m. in the hotel ballroom. Registration will be open during breakfast for those who missed it on Monday.
Meetings will be 20 minutes in length starting five minutes after breakfast ends and will continue until lunchtime. Lunch will be served from approximately noon-1:30 p.m. in the hotel ballroom.
After the lunch break, meetings will continue until approximately 5:00 p.m.
Cocktails and dinner will be at 6:30 p.m. Locations will be announced as we get closer to the event date.
Note: Exact times and locations will be confirmed closer to the event date.
Breakfast will be served from 7:00 a.m.-8:00 a.m. in the hotel ballroom.
Meetings will be 20 minutes in length starting five minutes after breakfast ends and will continue until late morning.
Check-out time is noon. fASIlitate will provide details for complimentary transportation back to the host airport 2 weeks prior to the event
Note: Exact times and locations will be confirmed closer to the event date.
Participants must be ASI members in good standing, well established and have a 4- or 5-star rating.
First right of refusal will be offered to suppliers who can renew their participation from the current year to the next year. (For example, a supplier who participated in two events in 2020 will be able to renew participation for two 2021 events). Suppliers will have two weeks to exercise their first right of refusal. Suppliers must secure their participation with a signed contract and deposit.
Suppliers who fail to secure their participation by the first-right-of-refusal deadline will have their spot(s) open up to those suppliers currently on the waitlist. Waitlist period will last for two weeks. Waitlist clients are defined as those clients who have a category-exclusive product that was filled in 2019, which has since become available in 2020. Suppliers can secure their participation in 2021 with a signed contract and deposit.
Early-bird-rate period will be available to all qualified suppliers after first-right-of-refusal and waitlist period have been completed. Also during the early-bird-rate period, clients who secured their participation in the first-right-of-refusal period can add on fASIlitate locations should they be available. A new SRA will need to be completed to include the new locations. Suppliers will secure their participation with a signed contract and deposit. The early-bird-rate period will last for two weeks.
At the conclusion of the early-bird-rate period, any supplier’s participation in the next year's fASIlitate will be at the full rate. Supplier’s participation will be secured with a signed contract and deposit.
The participation of suppliers and their product line(s) is up to management approval. Show management does not promise exclusivity nor exclusion of companies viewed as competitors by other companies.
Multi-line product suppliers who include the same product as another supplier will be reviewed by show management for approval. We accept that with multi-product suppliers in the industry, there will be product overlap. We will use ESP® categories and ASI Show Event Priority Points as a guide for determining competitive overlap and participation decision making. The ultimate goal is for each event to include a maximum variety of suppliers and products for the participating distributors.
A waitlist is maintained for suppliers with an exclusive product should the first-right supplier opt out of an event.
Please contact your account manager for more information.
Email: showsales@email.asishow.com
Phone: (800) 546-3300
Email: mdefrancesco@asicentral.com
Phone: (215) 953-3757
"The event has been phenomenal! The interactions, the engagement and the one-on-on time has been a major benefit. My son attended the Denver event and told me I had to go. I’ve met some new suppliers and reconnected with some old ones, I’m so glad I came."
asi/241126
"My experience at fASIlitate has been phenomenal! Everything from learning tricks from my fellow distributors on how to make the best out of it, to speaking with our friends at ASI about who to connect with to make the experience a little better and to network a little more. Most of all, the suppliers that you get to meet with. You get one-on-one face time with people who can help bail you out of a situation and can give inside product knowledge that you may not get from a spec sheet. But, at the end of the day, you go home with an immense amount of follow up and virtuals and more things in your arsenal to make you a better salesperson."
asi/132690
"Overall, as a 42-year veteran in the ad specialty to promo products industry, I am always astounded how much there always is to learn. The process at fASIlitate is the best arena for true learning and partnering with the suppliers by distributors, and vice versa. I appreciate the gracious investment of the suppliers and you at ASI to organize this kind of teaching/learning/bonding experience and do not take it lightly."
asi/9109171
"This is our third year attending fASIlitate meetings. At the beginning of the event, probably 10% of attendees knew of Links Unlimited. By the end, 90% left knowing exactly who we were and how we could help them, which is fantastic. Meeting with new prospects and networking with them at the dinners and receptions has proven to be productive, as is evident in the $300,000 customer we met two years ago at a fASIlitate event. We attribute a lot of our success to fASIlitate."
asi/67617
"I highly recommend fASIlitate. The ROI that comes from the personal one-on-one meetings is second to none. You just can’t get this level of engagement at a trade show. ASI is a class act and the format is phenomenal - the fantastic locations, the quality of distributors that attend, the accommodations and restaurants and the professionalism - all wrapped up into three days of fun and excitement!"
asi/75350
Distributor Key Account Sales
(215) 953-3926
cfigueroa@asicentral.com
Executive Director of Supplier Sales
(215) 953-3757
mdefrancesco@asicentral.com
