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fASIlitate is an exclusive four-day hosted buyer event for distributors who sell $1 million or more of promotional products each year. The unique format is designed to foster new relationships with high-level professionals using a combination of private, one-on-one meetings with four and five star suppliers and informal networking.

Distributors are eligible to attend once every two years at zero cost. fASIlitate will cover coach round-trip airfares, all accommodations, meals and drinks for the duration of the event.

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2022 Events

Don't miss out on the most elite event from ASI Show®.

Salt Lake City, UT
June 13-16, 2022
The Grand America Hotel
Scottsdale, AZ
September 19-22, 2022
Scottsdale Marriott at McDowell Mountains

fASIlitate Format

During a four-day schedule, we set private 20-minute meetings between participating distributors and suppliers, with time throughout the day and evening to check in with your business or catch up on emails and calls. Plus, networking events and group meals give you extra time to continue conversations and make even stronger connections.

Suppliers and distributors will be arriving on Monday.

Please check in at the ASI fASIlitate Registration Desk located in the lobby of the hotel between noon and 5:00 p.m. You will receive any updates, schedule changes or additional information regarding fASIlitate at that time. Every participant must be pre-registered as fASIlitate is an invitation-only event.

We will provide details on check-in and transportation from the host airport(s) to the hotel 2 weeks prior to the event.

A welcome reception will take place in the evening at the hotel.

Attendance is mandatory for all participants at all meetings and meals. Please do not make any alternative plans.

Breakfast will be served from 7:00 a.m.-8:00 a.m. in the hotel ballroom. Registration will be open during breakfast for those who missed it on Monday.

Meetings will be 20 minutes in length starting five minutes after breakfast ends and will continue until lunchtime. Lunch will be served from approximately noon-1:30 p.m. in the hotel ballroom.

After the lunch break, meetings will continue until approximately 5:00 p.m.

Cocktails and dinner will be at 6:30 p.m. Locations will be announced as we get closer to the event date.

Note: Exact times and locations will be confirmed closer to the event date.

Breakfast will be served from 7:00 a.m.-8:00 a.m. in the hotel ballroom.

Meetings will be 20 minutes in length starting five minutes after breakfast ends and will continue until late morning.

Check-out time is noon. fASIlitate will provide details for complimentary transportation back to the host airport 2 weeks prior to the event

Note: Exact times and locations will be confirmed closer to the event date.


Participating Suppliers

Take a look at the elite list of suppliers you can meet with at our fASIlitate events.

Salt Lake City Scottsdale


Participants must be ASI members in good standing, well established and have a 4- or 5-star rating.

First right of refusal will be offered to suppliers who can renew their participation from the current year to the next year. (For example, a supplier who participated in two events in 2020 will be able to renew participation for two 2021 events). Suppliers will have two weeks to exercise their first right of refusal. Suppliers must secure their participation with a signed contract and deposit.

Suppliers who fail to secure their participation by the first-right-of-refusal deadline will have their spot(s) open up to those suppliers currently on the waitlist. Waitlist period will last for two weeks. Waitlist clients are defined as those clients who have a category-exclusive product that was filled in 2019, which has since become available in 2020. Suppliers can secure their participation in 2021 with a signed contract and deposit.

Early-bird-rate period will be available to all qualified suppliers after first-right-of-refusal and waitlist period have been completed. Also during the early-bird-rate period, clients who secured their participation in the first-right-of-refusal period can add on fASIlitate locations should they be available. A new SRA will need to be completed to include the new locations. Suppliers will secure their participation with a signed contract and deposit. The early-bird-rate period will last for two weeks.

At the conclusion of the early-bird-rate period, any supplier’s participation in the next year's fASIlitate will be at the full rate. Supplier’s participation will be secured with a signed contract and deposit.

The participation of suppliers and their product line(s) is up to management approval. Show management does not promise exclusivity nor exclusion of companies viewed as competitors by other companies.

Multi-line product suppliers who include the same product as another supplier will be reviewed by show management for approval. We accept that with multi-product suppliers in the industry, there will be product overlap. We will use ESP® categories and ASI Show Event Priority Points as a guide for determining competitive overlap and participation decision making. The ultimate goal is for each event to include a maximum variety of suppliers and products for the participating distributors.

A waitlist is maintained for suppliers with an exclusive product should the first-right supplier opt out of an event.

Please contact your account manager for more information.
Phone: (800) 546-3300

For the benefit of participating distributors, ASI Show works to present a variety of companies and products, and we seek to have as little overlap as reasonably possible. The decision of who participates is 100% at the discretion of show management and there are no promises to any supplier about not allowing competitors to participate at fASIlitate. When considering participation, show management will consider suppliers' product categories, dates applications are received and ASI Show Priority Points – accumulated based on spending across the entire ASI Show portfolio.

Please contact Meghan DeFrancesco, Executive Director of Supplier Sales, for more information.

Phone: (215) 953-3757


What Others Said

Interested in participating?


Camille Figueroa

Distributor Key Account Sales

(215) 953-3926

Complete this form.


Meghan DeFrancesco

Executive Director of Supplier Sales

(215) 953-3757

Submit an application.
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