ASI Pavilion at PRINTING United Expo:
Where Print and Promo Come Together

September 23-25, 2026
Las Vegas Convention Center

PRINTING United Expo is where distributors can explore the growing connection between print and promo, meet providers from both industries and discover products and solutions to bring back to clients. The ASI Pavilion features promotional products suppliers alongside print professionals, making it easy to explore new categories, ideas and business connections across both markets.

Register Now For Free
 
PRINTING United Expo

About PRINTING United Expo

The award-winning, industry-leading PRINTING United Expo brings together all segments of the print industry under one roof. With 800+ exhibitors and over 1 million square feet of show floor space, it is the premier event for discovering new print and promo solutions that drive business growth.

 
PRINTING United Expo

About ASI Pavillion

The ASI Pavilion is a dedicated destination in the Expo designed specifically for the promotional products industry. Explore supplier booths, discover product categories that complement your existing offerings and build valuable connections.

Why Attend

Access a Major West Coast Industry Event

The ASI Pavilion at PRINTING United Expo in Las Vegas is the only large-scale promo trade show on the West Coast in the second half of the year.

Explore New Revenue Opportunities

As print and promo continue to overlap, distributors have more opportunities to expand the products and services they offer clients through trusted partnerships.

Connect With Print and Promo Professionals

Build relationships with exhibitors and peers across both industries, all in one place.

Discover Fresh Ideas for Clients

Explore trending products, services and solutions that can help you bring more value and creativity to customer programs.

Promo Peptalks

Get your free pass to the expo and join Promo Peptalks, expert-led sessions designed to bridge print and promo and grow your business.

Here's the lineup at Booth #C3901 - Pavilion Stage:

Wednesday September 23, 2026
11:00 – 11:20 a.m.
Market Trends & Growth Opportunities for Promo
1:30 – 1:50 p.m.
The Global Promo Market: Strategies for Increasing Your Sales & Client Base
3:30 – 3:50 p.m.
Translating Print Sales Into Promo Revenue
Thursday September 24, 2026
10:30 – 10:50 a.m.
New Design & Deco Trends in Promo Apparel
1:30 – 1:50 p.m.
Why You're Leaving Money on the Table Not Selling Print AND Promo
Friday September 25, 2026
10:30 – 10:50 a.m.
Sustainability in Promo: What Clients Really Want
1:00 – 1:20 p.m.
The Buzziest Promo Items from the Show Floor

The Can't Miss Education Sessions Presented by ASI

Education Session

Beyond Ink: Real-World Lessons From Printers Selling Promo

Promotional products are a lucrative and smart add-on for commercial printers looking to become a one-stop shop for their clients. In this panel discussion, we'll talk to several printers who've successfully expanded into the branded merch space to learn what's working, what surprised them and where they're finding the biggest opportunities. Hear firsthand lessons on sales strategy, operational hurdles, customer demand and how to avoid common mistakes when adding promo to your portfolio.

Panelists: Coming soon
Moderator: Theresa Hegel, ASI Executive Editor, Special Projects & Sustainability
Education Session

The $28 Billion Opportunity: What Printers Need to Know About the Promo Products Industry

A market-entry primer for print providers who've never considered promo – covering industry structure, margin potential, and where printing expertise already gives you a competitive edge. Learn all about the industry and the first steps to take to ensure your success, including establishing a business plan, targeting the correct markets, using the right tools and resources, continuing your industry education and so much more.

Facilitator: Joan Miracle, ASI Executive Director of Corporate Accounts
Education Session

From Print Buyer to Promo Distributor: How to Add Revenue Without Adding Equipment

This practical session on using ASI's supplier network to fulfill promo orders without in-house production will help you learn the ways to spot fertile markets for promo sales opportunities, how to build your sales pipeline, best practices for success and pitfalls to avoid – all with the goal of helping you carve out a piece of the $28 billion US promo market.

Facilitator: Sarah Unruh, ASI Executive Director of Corporate Accounts
Education Session

Promo Industry Trends and Emerging Product Categories

Based on ASI research of the $28 billion North American promo products marketplace, this overview of what's selling, what's declining, and what's coming in branded merchandise can help print providers expand their sales offerings, gain new clients and get more business from existing customers.

Facilitator: Brendan Menapace, ASI Content Director for Print & Promo Magazine
Register Now For Free Interested In Exhibiting?

We're Here to Help

Submit your questions here and we'll be in touch. Need assistance registering for an event? Speak to our Registration Specialists at (800) 546-3300 or asishowregistration@asicentral.com.

Explore ASI Events

Follow Us

Back to Top